Tehnologija

Manja zarada na novom iPadu

Appleov novi iPad u proizvodnji je skuplji nego iPad 2, procijenili su analitičari UBM TechInsightsa. Ukupni trošak materijala (BOM) novog 4G iPada s kapacitetom od 16 GB procijenjen je na 310 dolara.

Za usporedbu, prilikom predstavljanja iPada 2, 3G izdanje tog tableta u proizvodnji je koštalo 276 dolara, da bi u godinu dana proizvodnje Apple cijenu smanjio na 248 dolara. Originalni iPad s 3G modulom u proizvodnji koštao 270 dolara. Na novom iPadu, u odnosu na iPad 2, skuplje su četiri komponente – ekran, procesor, 4G modul i baterija. Najskuplja komponenta je ekran s cijenom od 70 dolara, slijedi baterija koja košta 30 dolara, te procesor s cijenom od 28 dolara.

Neovisno o ovoj procjeni, analitičari iz iSupplija predviđaju kako će Apple u ovoj godini udvostručiti potrošnju na ekrane.






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